SaaS Metrics11 min readFebruary 26, 2027
The Only 5 Metrics Solo Founders Must Track (MRR, CAC, LTV, Churn, Payback)
Tracking 50 vanity metrics causes paralysis. Focus on the core unit economics that dictate whether your software is compounding or decaying.
1. The Golden Ratio: LTV > 3x CAC
Ensure the total revenue a customer pays over their lifetime is at least 3 times what you spent to acquire them.
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